Orientavida is an Non-governmental-Organization(NGO) that has been working with professional training and providing jobs and income 
to women through sewing and embroidery since 1999.

In 2018, the Orientavida celebrated its 19th  with an event at its POP UP Store at Shopping Iguatemi in São Paulo. 
The biggest challenge was to tell the story of Orientavida and also to invite all customers and society to join the celebration.


We created the concept "19 years of sewing stories" and made two videos. One telling the story of  Orientavida and the other about  
what was going to happen in the event. We also create a bookmark collection as a gift to customers.